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pavani yalla

From early desktop software to mobile interfaces and eventually immersive environments, I have spent the better part of the last two decades designing for cutting edge technology interfaces and experiences. 


Working at small design studios, large marketing agencies, and now a tech startup, I've enjoyed building and leading a variety of design teams at companies that vary in size and stage.


Currently, I lead the Product Design team at Magic Leap, responsible for the design of experiences ranging from the operating system and suite of inputs to core apps and platform tools. Previously, I led a team of product designers at Splunk, designing the future of their new cloud platform experience. Prior to Splunk, I held design leadership positions at agencies such as Sapient and Second Story. As a member of Second Story’s executive leadership team, I was responsible for recruiting and growing top talent, winning new business, and leading award-winning projects for some of the world's biggest brands and institutions. I helped build the team in Atlanta and later was the studio's Creative Director for several years, overseeing all creative tracks of work from concept through launch (experience design, content strategy, visual/motion design, industrial/environmental design). Over the years I have channelled this experience into the creation of new processes and tools for the emerging field of XD within physical environments.

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The Drum Social Purpose Awards
Digiday Worklife Award
Mosaic Award
How Design
Society for Experiential Graphic Design
Interaction Design Association
The American Alliance of Museums
FAB Awards
Communicator Awards
Design for Experience Awards
Digital Out of Home Awards
Appy Awards

Red Hat
Verizon Wireless
The Home Depot
Harvard University 
Emory University
Georgia Tech

Whole Foods Market 
Panera Bread 
Krispy Kreme
Vail Resorts
Sea World
Enterprise Holdings 
Textile Museum
Colonial Williamsburg 
U.S. Census Bureau 
Washington Post 

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